Nissan unveiled ambitious targets in its latest medium-term business plan, aiming for an additional 1 million vehicle sales by 2025 and a 30% reduction in electric vehicle (EV) production costs by 2030. With plans to launch 30 new models by fiscal 2026, including 16 electrified models, Nissan seeks to achieve cost parity between EVs and combustion engine vehicles within the decade. President and CEO Makoto Uchida emphasized the plan's significance in navigating market volatility, expressing confidence that it will drive sustainable growth and profitability.

As electric vehicle enthusiasm cools amid market shifts, including reduced demand and increased competition from Chinese automakers, Nissan is strategically positioning itself to meet evolving industry demands. Under the two-part strategy dubbed The Arc, Nissan aims to secure volume growth through tailored regional strategies and prepare for an accelerated EV transition.